• Essays (3) • Studies (15) • Stories (8) • Didactic (9)
• Essays (0) • Studies (0) • Stories (0) • Didactic (0)
To Boldly Go (2018)
Marketing the Myth of Star Trek
de Djoymi Baker
Editeur : I.B.Tauris
Sujet : One Film > Star Trek (TV Series)
Watch It! (2017)
Movie Posters as Marketing Tools and Genre Indicators
Editeur : Universitatsverlag Winter
Sujet : Economics
Hollywood Goes Shopping (2000)
de David Desser
Editeur : University of Minnesota Press
Sujet : Sociology
Hollywood Online (2025)
Internet Movie Marketing Before and After The Blair Witch Project
de Ian London
Editeur : Bloomsbury Academic
Sujet : Economics
Free with Every Kids' Meal (2025)
The Cultural Impact of Fast Food Toys
Editeur : McFarland & Co
Sujet : Sociology
Behind the Scenes of Indie Film Marketing (2024)
Editeur : Routledge
Selling Science Fiction Cinema (2023)
Making and Marketing a Genre
Editeur : University of Texas Press
Sujet : Genre > Science Fiction
Authorship as Promotional Discourse in the Screen Industries (2022)
Selling Genius
de Leora Hadas
Editeur : Routledge
Sujet : Economics
Profit Margins (2021)
The American Silent Cinema and the Marginalization of Advertising
Editeur : Indiana University Press
Sujet : Silent Cinema
Selling the Silver Bullet (2015)
The Lone Ranger and Transmedia Brand Licensing
de Avi Santo
Editeur : University of Texas Press
Sujet : Economics
Show Sold Separately (2010)
Promos, Spoilers, and Other Media Paratexts
Editeur : New York University (NYU) Press
Sujet : Economics
Coming Attractions (2004)
Reading American Movie Trailers
de Lisa Kernan
Editeur : University of Texas Press
Sujet : Economics
The Feature Film Distribution Deal (1996)
A Critical Analysis of the Single Most Important Film Industry Agreement
Editeur : Southern Illinois University Press
Sujet : Economics
High Concept (1995)
Movies and Marketing in Hollywood
de Justin Wyatt
Editeur : University of Texas Press
Sujet : Economics
Opening Weekend (2024)
An Insider's Look at Marketing Hollywood's Hits and Flops
de Jim Fredrick
Editeur : University Press of Mississippi
Sujet : Economics
Animation and Advertising (2020)
Dir. Malcolm Cook et Kirsten Moana Thompson
Editeur : Palgrave MacMillan
Ad Astra (2019)
20 Years of Newspaper Ads for Sci-Fi & Fantasy Films
Editeur : 1984 Publishing
Sujet : Genre > Science Fiction
Disney's Star Wars (2019)
Forces of Production, Promotion, and Reception
Dir. William Proctor et Richard McCulloch
Editeur : University Of Iowa Press
Bond, the Beatles and My Year with Marilyn (2018)
50 Years as a Movie Marketing Man
Editeur : McFarland & Co
Sujet : Economics
Beyond Ballyhoo (2001)
Motion Picture Promotion and Gimmicks
Editeur : McFarland & Co
Sujet : Economics
Film Marketing & Distribution (2026)
An Independent Filmmaker's Guide
Editeur : Creative Essentials
Sujet : Economics
Screens Producing & Media Operations (2019)
Advanced Practice for Media Server and Video Content Preparation
de Laura Frank
Editeur : Routledge
Sujet : Economics
The Marketing Edge for Filmmakers (2019)
Developing a Marketing Mindset from Concept to Release: Developing a Marketing Mindset from Concept to Release
de Russell Schwartz et Katherine MacDonald
Editeur : Routledge
Sujet : Economics
The Business of Media Distribution (2019)
Monetizing Film, TV, and Video Content in an Online World
Editeur : Routledge
Sujet : Economics
Guerrilla Film Marketing (2018)
The Ultimate Guide to the Branding, Marketing and Promotion of Independent Films & Filmmakers
Editeur : Routledge
Sujet : Economics
Transmedia Marketing (2015)
From Film and TV to Games and Digital Media
de Anne Zeiser
Editeur : Routledge
Sujet : Economics
Marketing to Moviegoers (2013)
A Handbook of Strategies and Tactics, Third Edition
Editeur : Southern Illinois University Press
Sujet : Economics
Cheap Scares! (2008)
Low Budget Horror Filmmakers Share Their Secrets
Editeur : McFarland & Co
Sujet : Technique > All techniques
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