Books in French are on www.livres-cinema.info
Marketing for Microbudget Films
(0 vote)Average rating:
| 0 | rating |  = We can do without |
| 0 | rating |  = Good book |
| 0 | rating |  = Excellent book |
| 0 | rating |  = Unique / a reference |
Your rating: -
Book Presentation:
In Marketing for Microbudget Films, feature film director, producer and educator Nick Mackintosh-Smith shares a combination of blockbuster and indie techniques for targeting a dedicated audience. Mackintosh-Smith provides hands-on suggestions for strategies designed to match a variety of genres, territories and viewer tastes.
Mackintosh-Smith, along with a diverse cross-section of industry veterans, offers advice on effective promotion, from building relationships with audience members to large-scale distribution companies. Readers will learn invaluable tactics, such as working with film commissions and other film-friendly organisations; the nuts and bolts of posters, trailers and bonus material; how to maintain audience interest during the postproduction process; as well as maximising the latest social media techniques in multiple territories.
With indispensable facts, figures, case studies and resources, Marketing for Microbudget Films provides a wealth of techniques to use in a way that will inform, assist and motivate moviemakers of all levels.
About the Author:
Nick Mackintosh-Smith is a bestselling author, film director, producer and film festival programmer who lives in Western New York. He is a Contingency Professor at SUNY Fredonia. Originally from Bristol, England, Mackintosh-Smith has worked on over 100 movies and TV productions, including the horror movie 8 Graves (2020), fang-favourite comedy The Little Vampire (2000), and the action movie Cold Soldiers (2018).
See the publisher website: Routledge
> On a related topic:
The Feature Film Distribution Deal (1996)
A Critical Analysis of the Single Most Important Film Industry Agreement
Subject: Economics
Hollywood Online (2025)
Internet Movie Marketing Before and After The Blair Witch Project
by Ian London
Subject: Economics
Opening Weekend (2024)
An Insider's Look at Marketing Hollywood's Hits and Flops
by Jim Fredrick
Subject: Economics
Authorship as Promotional Discourse in the Screen Industries (2022)
Selling Genius
by Leora Hadas
Subject: Economics
Screens Producing & Media Operations (2019)
Advanced Practice for Media Server and Video Content Preparation
by Laura Frank
Subject: Economics
The Marketing Edge for Filmmakers (2019)
Developing a Marketing Mindset from Concept to Release: Developing a Marketing Mindset from Concept to Release
by Russell Schwartz and Katherine MacDonald
Subject: Economics
The Business of Media Distribution (2019)
Monetizing Film, TV, and Video Content in an Online World
Subject: Economics
Guerrilla Film Marketing (2018)
The Ultimate Guide to the Branding, Marketing and Promotion of Independent Films & Filmmakers
Subject: Economics
Bond, the Beatles and My Year with Marilyn (2018)
50 Years as a Movie Marketing Man
Subject: Economics
Back
