The Politics of Hindi Cinema in the New Millennium

Bollywood and the Anglophone Indian Nation

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by M. K. Raghavendra

Type

Studies

Subject

Countries > India

Keywords

India, Hindi cinema, 21st century

Publishing date

2014

Publisher

Oxford University Press

Language

English

Relative size

Physical desc.

Hardcover • 304 pages
5 ½ x 8 ½ inches (14 x 21.5 cm)

ISBN

978-0-19-945056-5

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Book Presentation:
• Offers new direction in scholarship on Hindi cinema and 'Bollywood'
• M.K. Raghavendra, eminent film-critic, researcher, and scholar
• Interpretation of 28 films
• Detailed introduction by the author

This book charts a new direction in scholarship on Indian cinema. It argues that with mainstream Hindi cinema becoming 'Bollywood' and the diaspora becoming a key commercial factor, the constituency addressed by the mainstream Hindi film has significantly changed. Consequently, the audience for Hindi cinema has become more asymmetric. With the emergence of a new knowledge economy in the 1990s and Indian professionals traveling and settling abroad, a new 'Anglophone Indian Nation', the one with the greatest spending power, was born. Where mainstream Hindi cinema had been regarded as a pariah by the Indian state, the commercial success of Bollywood globally gave it immense respectability in the government. This work expresses the hope that understanding such an asymmetry will help us appreciate some of the alignments in India and the political forces which often masquerade as 'opinion'. Apart from bringing out the transformation of the mainstream Hindi film after it became 'Bollywood', the book provides fresh insights into political developments in India in the past decade outside cinema.

About the Author:
M K Raghavendra, Film Critic, Researcher, and Scholar M K Raghavendra is a film critic, researcher, and scholar.

See the publisher website: Oxford University Press