The American Film Industry
Sous la direction de Tino Balio
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Description de l'ouvrage:
A collection of essays which seeks to explain the evolution of cinema from a novelty sideline into an industry fought over by corporate empires. The book contains work on the commercial strategies.
Description de l'ouvrage:
Upon its original publication in 1976, The American Film Industry was welcomed by film students, scholars, and fans as the first systematic and unified history of the American movie industry. Now this indispensible anthology has been expanded and revised to include a fresh introductory overview by editor Tino Balio and ten new chapters that explore such topics as the growth of exhibition as big business, the mode of production for feature films, the star as market strategy, and the changing economics and structure of contemporary entertainment companies. The result is a unique collection of essays, more comprehensive and current than ever, that reveals how the American movie industry really worked in a century of constant change-from kinetoscopes and the coming of sound to the star system, 1950s blacklisting, and today's corporate empires.
Voir le site internet de l'éditeur University of Wisconsin Press
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