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Horror Franchise Cinema
Edited by Mark McKenna and William Proctor
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Book Presentation:
This book explores horror film franchising from a broad range of interdisciplinary perspectives and considers the horror film’s role in the history of franchising and serial fiction.
Comprising 12 chapters written by established and emerging scholars in the field, Horror Franchise Cinema redresses critical neglect toward horror film franchising by discussing the forces and factors governing its development across historical and contemporary terrain while also examining text and reception practices. Offering an introduction to the history of horror franchising, the chapters also examine key texts including Universal Studio monster films, Blumhouse production films, The Texas Chainsaw Massacre, A Nightmare on Elm Street, Alien, I Spit on Your Grave, Let the Right One In, Italian zombie films, anthology films, and virtual reality.
A significant contribution to studies of horror cinema and film/media franchising from the 1930s to the present day, this book will be of interest to students and scholars of film studies, media and cultural studies, franchise studies, political economy, audience/reception studies, horror studies, fan studies, genre studies, production cultures, and film histories.
About the authors:
Mark McKenna is Lecturer in Film, Television and Radio at Staffordshire University, UK.
William Proctor is Principal Lecturer in Comics, Film & Transmedia at Bournemouth University, UK.
See the publisher website: Routledge
> From the same authors:
Big Wednesday (2024)
Lamenting Lost Youth in the New Hollywood
by Mark McKenna
Subject: One Film > Big Wednesday
Nasty Business (2020)
The Marketing and Distribution of the Video Nasties
by Mark McKenna
Subject: Economics
Disney's Star Wars (2019)
Forces of Production, Promotion, and Reception
Dir. William Proctor and Richard McCulloch
> On a related topic:
Hollywood Horror from the Director's Chair (2007)
Six Filmmakers in the Franchise of Fear
Screaming and Conjuring (2025)
The Resurrection and Unstoppable Rise of the Modern Horror Movie
by Clark Collis
The Many Lives of The Purge (2024)
Essays on the Horror Franchise
Dir. Ron Riekki and Kevin J. Wetmore Jr.
The Many Lives of The Evil Dead (2019)
Essays on the Cult Film Franchise
Dir. Ron Riekki and Jeffrey A. Sartain
Subject: One Film > The Evil Dead
The Politics of Monstrous Figures in Contemporary Cinema (2025)
Witches, Zombies, and Cyborgs Re-enchanting the Ends of the World
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