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Synchronization and Title Sequences

Audio-Visual Semiosis in Motion Graphics

by Michael Betancourt

Type
Essays
Subject
Theory
Keywords
semiotics, titles
Publishing date
2019
Publisher
Routledge
Collection
Routledge Focus
1st publishing
2017
Language
English
Size of a pocketbookRelative size of this bookSize of a large book
Relative size
Physical desc.
Paperback • 156 pages
6 x 9 ½ inches (15.5 x 24 cm)
ISBN
978-0-367-89039-1
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Book Presentation:
Synchronization and Title Sequences proposes a semiotic analysis of the synchronization of image and sound in motion pictures using title sequences. Through detailed historical close readings of title designs that use either voice-over, an instrumental opening, or title song to organize their visuals—from Vertigo (1958) to The Player (1990) and X-Men: First Class (2011)—author Michael Betancourt develops a foundational framework for the critique and discussion of motion graphics’ use of synchronization and sound, as well as a theoretical description of how sound-image relationships develop on-screen.

About the Author:
Michael Betancourt is a theorist, historian, and artist concerned with digital technology and capitalist ideology. He is the author of The ____________ Manifesto, The History of Motion Graphics, Beyond Spatial Montage, Glitch Art in Theory and Practice , Semiotics and Title Sequences, and The Critique of Digital Capitalism. He has exhibited internationally, and his work has been translated into Chinese, French, German, Greek, Italian, Japanese, Persian, Portuguese, and Spanish, and published in journals such as The Atlantic, Make Magazine, CTheory, and Leonardo .

See the publisher website: Routledge

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Text-Image Composites in Motion Graphics

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