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The Rise of Spanish-Language Filmmaking

Out from Hollywood's Shadow, 1929-1939

de

Type
Studies
Sujet
Mots Clés
history of cinema, 1930s, spoken language, Latin America
Année d'édition
Editeur
Rutgers University Press
Collection
Latinidad: Transnational Cultures in the United States
Langue
anglais
Taille d'un livre de poche 11x18cmTaille relative de ce livreTaille d'un grand livre (29x22cm)
Taille du livre
Format
Paperback230 pages
6 x 9 inches (15.5 x 23 cm)
ISBN
978-0-8135-5286-6
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Description de l'ouvrage:
Silent film was universally understood and could be exported anywhere. But when “talkies” arrived, the industry began experimenting with dubbing, subtitling, and dual track productions in more than one language. Where language fractured the European film market, for Spanish-speaking countries and communities, it created new opportunities. In The Rise of Spanish-Language Filmmaking, Lisa Jarvinen focuses specifically on how Hollywood lost ground in the lucrative international Spanish-speaking audience between 1929 and 1939.

Hollywood studios initially trained cadres of Spanish-speaking film professionals, created networks among them, and demonstrated the viability of a broadly conceived, transnational, Spanish-speaking film market in an attempt to forestall the competition from other national film industries. By the late 1930s, these efforts led to unintended consequences and helped to foster the growth of remarkably robust film industries in Mexico, Spain, and Argentina. Using studio records, Jarvinen examines the lasting effects of the transition to sound on both Hollywood practices and cultural politics in the Spanish-speaking world. She shows through case studies based on archival research in the United States, Spain, and Mexico how language, as a key marker of cultural identity, led to new expectations from audiences and new possibilities for film producers.

À propos de l'auteur :
LISA JARVINEN is an assistant professor of history at La Salle University. She has published essays in The Wiley-Blackwell History of American Film and in Cinema and the Swastika: The International Expansion of Third Reich Cinema (1933–1945).

Revue de Presse:
"Jarvinen effectively and meticulously undermines common assumptions about Spanish-language films and the transition to sound in this compellingly argued analysis of a largely overlooked body of Hollywood production."
— Colin Gunckel

"Transnational cultural history at its best! Jarvinen unearths struggles among racist Hollywood executives, nationalist Latin Americans, and cosmopolitan film crews as they forged a new market for Spanish-language films."
— Karin Alejandra Rosemblatt

"Jarvinen has written a model piece of transnational history and she deserves applause for her smart, cogent examination of an important
yet little-known aspect of film history."

— Journal of American History

"Jarvinen effectively and meticulously undermines common assumptions about Spanish-language films and the transition to sound in this compellingly argued analysis of a largely overlooked body of Hollywood production."
— Colin Gunckel

"Transnational cultural history at its best! Jarvinen unearths struggles among racist Hollywood executives, nationalist Latin Americans, and cosmopolitan film crews as they forged a new market for Spanish-language films."
— Karin Alejandra Rosemblatt

"Jarvinen has written a model piece of transnational history and she deserves applause for her smart, cogent examination of an important
yet little-known aspect of film history."

— Journal of American History

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